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March in India Is Not a Month. It’s a Mood.

– By Sudipto Roy If you’ve built businesses across geographies, you’ll know this:In the West, Dec 31feels like fairy lights,polite optimism, and “Let’s circle back in Jan.” In India, Mar31 feels like Excel sheets sweating,CFOs not taking calls, and the last over of a World Cup final.Same concept.Very different adrenaline. 1. In the West,  Yr-End […]

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